The global eye tracking market revenue was around US$ 802.6 million in 2022 and is estimated to reach US$ 10,102.8 million by 2031, growing at a compound annual growth rate (CAGR) of 32.5% during the forecast period from 2023 to 2031.
Eye tracking is a kind of sensor technology that can identify the existence of a person and track their visual focus in real time. This technology transforms eye movements into a stream of data that contains details such as the direction of each eye, the location of pupils, and the point where the gaze is focused.
Market Driving Factors
The rise in usage of eye-tracking technology in the aerospace and military sectors drives the market. In the defense & military sector, eye tracking technology is utilized to find any closeness explosion and harmed area to the brain so that the doctors can take prior actions. Eye tracking is the numerous efficient methods used to determine targets, and objects to ensure the secure working of the aerospace when compared to the conventional method of air traffic control.
Penetration of eye-tracking technology in VR (Virtual Reality) /AR (Augmented Reality) devices boosts the market. This is due to different factors, such as the ability to provide an improved experience to the users, enhance image quality, allow eyes to decrease strain, and improve focus. Eye-tracking technology can be integrated into VR/AR devices such as headgear. This provides growth opportunities for eye-tracking technology. Numerous industry leaders have determined this opportunity and undertaken research into the market.
Lack of interoperability and challenges in integrating eye-tracking systems with other technologies may hamper the market.
Regional Analysis
North America dominated the market and is estimated to continue its dominance over the forecast period. This can be attributed to the presence of major key players such as SR Research, EyeTracking Inc., and others have played a substantial role in the increasing research, innovations, and product development by leading key players in this region.
Furthermore, the widespread adoption of eye-tracking technology in different sectors including automotive, healthcare, law enforcement, and retail sectors creates a high demand for eye-tracking products in this region. In addition, a high level of research and development along with the availability of cutting-edge technology and infrastructure boosts the market expansion.
Asia Pacific is estimated to dominate the market. This is due to the surge in utilization of eye-tracking technology within research and academic institutions is resulting in increasing demand for eye-tracking devices in different industries in this region. Furthermore, the growing healthcare industry plays an important role in driving market growth. This is due to the more hospitals and research institutes are adopting eye-tracking technologies in the region.
Segmentation Insights
Location Insight
The remote segment dominates the market over the forecast period. This is due to the broad adoption of remote eye-tracking technology in different applications such as human-computer interaction, market research, and medical research. Remote eye-tracking technology offers more detailed and accurate information compared to other tracking systems. As a result, it is the preferred option in these applications.
End-Use Insight
The healthcare segment dominated the market. This can be attributed to a wide range of applications. In the healthcare sector, there is a notable emphasis by leading key players on creating innovative methods for diagnosing and determining disabilities and diseases, as well as enhancing overall healthcare efficiency. Eye-tracking technology and awareness computing play crucial roles in driving innovation and advancing healthcare globally.
Prominent Companies
Segmentation Outline
The global eye tracking market segmentation focuses on Type, Component, Location, End-Use, and Region.
By Type
By Component
By Location
By End-Use
By Region
[TABLE OF CONTENTS]
1 INTRODUCTION OF GLOBAL EYE TRACKING MARKET
1.1 OVERVIEW OF THE MARKET
1.2 SCOPE OF REPORT
1.3 ASSUMPTIONS
2 EXECUTIVE SUMMARY: EYE TRACKING MARKET
3 RESEARCH METHODOLOGY
3.1 DATA MINING
3.2 VALIDATION
3.3 PRIMARY INTERVIEWS
3.4 LIST OF DATA SOURCES
3.5 ANALYST TOOLS AND MODELS
4 GLOBAL EYE TRACKING MARKET OUTLOOK
4.1 OVERVIEW
4.2 MARKET DYNAMICS AND TRENDS
4.2.1 DRIVERS
4.2.2 RESTRAINTS
4.2.3 OPPORTUNITIES
4.3 PORTERS FIVE FORCE ANALYSIS
4.4 VALUE CHAIN ANALYSIS
4.5 MARKET GROWTH AND OUTLOOK
4.5.1 PRICE TREND ANALYSIS
4.5.2 OPPORTUNITY SHARE
5 GLOBAL EYE TRACKING MARKET, BY TYPE
5.1 OVERVIEW
5.2 EYE-ATTACHED TRACKING
5.3 OPTICAL TRACKING
5.4 ELECTROOCULOGRAPHY
6 GLOBAL EYE TRACKING MARKET, BY COMPONENT
6.1 OVERVIEW
6.2 HARDWARE
6.3 SOFTWARE
7 GLOBAL EYE TRACKING MARKET, BY LOCATION
7.1 OVERVIEW
7.2 REMOTE
7.3 MOBILE
8 GLOBAL EYE TRACKING MARKET, BY END-USE
8.1 OVERVIEW
8.2 HEALTHCARE
8.3 RETAIL
8.4 RESEARCH
8.5 GOVERNMENT, AEROSPACE & DEFENSE
8.6 CONSUMER ELECTRONICS
8.7 OTHERS
9 GLOBAL EYE TRACKING MARKET, BY GEOGRAPHY
9.1 OVERVIEW
9.2 NORTH AMERICA
9.2.1 NORTH AMERICA MARKET SNAPSHOT
9.2.2 U.S.
9.2.3 CANADA
9.2.4 MEXICO
9.3 EUROPE
9.3.1 EUROPE MARKET SNAPSHOT
9.3.2 WESTERN EUROPE
9.3.2.1 THE UK
9.3.2.2 GERMANY
9.3.2.3 FRANCE
9.3.2.4 ITALY
9.3.2.5 SPAIN
9.3.2.6 REST OF WESTERN EUROPE
9.3.3 EASTERN EUROPE
9.3.3.1 POLAND
9.3.3.2 RUSSIA
9.3.3.3 REST OF EASTERN EUROPE
9.4 ASIA PACIFIC
9.4.1 ASIA PACIFIC MARKET SNAPSHOT
9.4.2 CHINA
9.4.3 JAPAN
9.4.4 INDIA
9.4.5 AUSTRALIA & NEW ZEALAND
9.4.6 ASEAN
9.4.7 REST OF ASIA PACIFIC
9.5 MIDDLE EAST & AFRICA
9.5.1 MIDDLE EAST & AFRICA MARKET SNAPSHOT
9.5.2 UAE
9.5.3 SAUDI ARABIA
9.5.4 SOUTH AFRICA
9.5.5 REST OF MEA
9.6 SOUTH AMERICA
9.6.1 SOUTH AMERICA MARKET SNAPSHOT
9.6.2 BRAZIL
9.6.3 ARGENTINA
9.6.4 REST OF SOUTH AMERICA
10 GLOBAL EYE TRACKING MARKET COMPETITIVE LANDSCAPE
10.1 OVERVIEW
10.2 COMPANY MARKET RANKING
10.3 KEY DEVELOPMENT STRATEGIES
10.4 COMPETITIVE DASHBOARD
10.5 PRODUCT MAPPING
10.6 TOP PLAYER POSITIONING, 2022
10.7 COMPETITIVE HEATMAP
10.8 TOP WINNING STRATEGIES
11 COMPANY PROFILES
11.1 TOBII
11.1.1 OVERVIEW
11.1.2 FINANCIAL PERFORMANCE
11.1.3 PRODUCT OUTLOOK
11.1.4 KEY DEVELOPMENTS
11.1.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.2 SR RESEARCH LTD
11.2.1 OVERVIEW
11.2.2 FINANCIAL PERFORMANCE
11.2.3 PRODUCT OUTLOOK
11.2.4 KEY DEVELOPMENTS
11.2.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.3 IMOTIONS A/S
11.3.1 OVERVIEW
11.3.2 FINANCIAL PERFORMANCE
11.3.3 PRODUCT OUTLOOK
11.3.4 KEY DEVELOPMENTS
11.3.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.4 GAZEPOINT
11.4.1 OVERVIEW
11.4.2 FINANCIAL PERFORMANCE
11.4.3 PRODUCT OUTLOOK
11.4.4 KEY DEVELOPMENTS
11.4.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.5 EYETECH DIGITAL SYSTEMS
11.5.1 OVERVIEW
11.5.2 FINANCIAL PERFORMANCE
11.5.3 PRODUCT OUTLOOK
11.5.4 KEY DEVELOPMENTS
11.5.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.6 SMART EYE
11.6.1 OVERVIEW
11.6.2 FINANCIAL PERFORMANCE
11.6.3 PRODUCT OUTLOOK
11.6.4 KEY DEVELOPMENTS
11.6.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.7 MIRAMETRIX INC
11.7.1 OVERVIEW
11.7.2 FINANCIAL PERFORMANCE
11.7.3 PRODUCT OUTLOOK
11.7.4 KEY DEVELOPMENTS
11.7.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.8. SEEING MACHINES
11.8.1 OVERVIEW
11.8.2 FINANCIAL PERFORMANCE
11.8.3 PRODUCT OUTLOOK
11.8.4 KEY DEVELOPMENTS
11.8.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.9 LC TECHNOLOGY SOLUTIONS
11.9.1 OVERVIEW
11.9.2 FINANCIAL PERFORMANCE
11.9.3 PRODUCT OUTLOOK
11.9.4 KEY DEVELOPMENTS
11.9.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
11.10 BITBRAIN TECHNOLOGIES
11.10.1 OVERVIEW
11.10.2 FINANCIAL PERFORMANCE
11.10.3 PRODUCT OUTLOOK
11.10.4 KEY DEVELOPMENTS
11.10.5 KEY STRATEGIC MOVES AND DEVELOPMENTS
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